This project was to create a visual identity and marketing materials for a hypothetical smoothie food truck based in San Francisco, California, called Citrustone. I wanted to infuse this project with the ideals of conservation, local community, and health awareness. I liked the idea of a company that was able to display its principles in their packaging and marketing materials, not just their product. So I decided to create illustrations using paper textures and choose substrates that reflected the feeling of recycled materials and ecologically friendly packaging.
2017 • Salt Lake Community College VAD Student Art Showcase
Salt Lake Community College
Salt Lake City, UT
Award of Merit